In a weekend blog post, Dell VP Bob Pearson launched a broadside against Apple, accusing the company of using environmentalism as a PR stunt. Apple isn't being "open and transparent" in its efforts to protect the environment, Pearson says.
Pearson's points:
- Apple doesn't attend industry meetups or hold press conferences on the environment.
- Employees aren't allowed to blog. (Huh? We're not sure what this has to do with being green.)
- Apple hasn't set any energy-efficiency or mercury-avoidance goals for itself in future production; the company just declared success after the fact.
- Pearson says Dell offers free recycling and went carbon-neutral in August, goals Apple hasn't met.
We doubt Dell's rant will inspire a change in policy in Apple. But it's smart for the company to be touting its green computing efforts -- it's one way to woo environmentally-sensitive consumers away from rivals like HP (HPQ).
See Also:
How Green Is Your PC? And Why Should You Care?
The Hidden Cost Of That Videogame Machine: Electricity
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